I mentioned a little bit about Brooklyn Roasting Company on Tuesday — I like not only their coffee, but also their packaging. The picture is their decaf coffee packaging. Isn’t that great?! (and they are not kidding. It’s so good.) It also comes in a tin can, which I like. You bring back the tin can, they refill it with the beans and you get a dollar off, too.

All of their coffee packaging is designed just with simple Helvetica!