Heartfish Blog » advertising

Santa and iPhone

Hijiri — Thu, 22 Dec 2011 17:59:56 +0000

This commercial made me smile :)
We are leaving to Massachusetts tomorrow for Christmas!

The Move

Hijiri — Fri, 10 Jun 2011 13:20:39 +0000

I used to work at this advertising agency called Heat in San Francisco and they recently moved to a new office — and look what they made! A movie! Makes me miss these guys so much. Congratulations, Heat, the new space looks fantastic! The old office by the water was so special, too, with so many memories… it’ll be in my heart forever.

The Force

Hijiri — Tue, 08 Feb 2011 16:57:28 +0000

I know everyone has seen this by now, but I had to post it. It gets me every time! So awesome.

May the force be with you!!

Share in the Taste of the Season with Starbucks

Hijiri — Thu, 18 Nov 2010 16:00:55 +0000

Speaking of advertising… this TV commercial made me smile last night :) What a beautiful idea! Loved it.

Asics Running New York Campaign

Hijiri — Thu, 18 Nov 2010 14:00:31 +0000

I saw this Asics ad campaign (they have TV commercial and other visual executions on their website, too) in the city the other day and I had to take pictures — love the typography treatments! It just looks beautifully done… I’m sure runners can relate to the words and energy showing in this ad…

Absolut Brooklyn

Hijiri — Tue, 13 Jul 2010 13:00:20 +0000

When I wait for subways lately, this billboard always makes me look: Limited edition Absolut Brooklyn — A Spike Lee Collaboration. The bottle is in the middle of the brownstones, illustrated inside (that’s the bottle design!) and

on the stairs, it says:

“Brooklyn-Goodlookin’ Bucktown Breuckelen Brooklyn in da house”

I need to buy a bottle to keep! Oh and perfect gift from Brooklyn, also ;)

Latest Commercials That Caught My Attention

Hijiri — Tue, 16 Feb 2010 14:00:27 +0000

Have you been watching the Vancouver Winter Olympics? I have a little, here and there… and I saw this Nike commercial while I was watching the Olympics and caught my attention — very beautifully done.

I didn’t talk about Super Bowl commercials this year now I think about it, but I was working while I was watching the game commercial so I couldn’t pay attention much this year to be honest. The only one I remember was this Google commercial. Simple, straightforward and still told the story (very cute one). Out of all the over-the-top Super Bowl commercials, this one was the most memorable one for me.

Hope you had a lovely (long) weekend (if you are in US)!!

I Heart…

Hijiri — Fri, 13 Nov 2009 18:57:55 +0000

This week, I saw some more “I Heart” things…

(via Bloesem)

(via swiss miss — available here.)

And did you know this is all coming from an advertising campaign for New York City?! (I tried to look for the original commercial on YouTube, but I couldn’t find the right one…) I didn’t know that until I saw the movie Art & Copy — pretty amazing to think about how ad campaign effects soo many things even 30-40 years later!

Happy Friday, everyone!!

Amazon Kindle Commercial

Hijiri — Mon, 09 Nov 2009 18:03:44 +0000

I thought it was so very cute. Stop motion video always gets me, the song is cute, too.

Well done!

NY Lottery Sweet Commercial

Hijiri — Thu, 29 Oct 2009 13:00:13 +0000

Every time I watch these commercials on TV, I just can’t help myself going “ohhhhhhhhhhhhh” (and then, “what? A lottery commercial?!” — being in an advertising industry for a while, that is a good thing)

Have a sweet morning and a sweet day, everyone!